J!NX is an online store dedicated to offering up all things nerdy, geeky, and gadgety. And their blog follows closely with that theme. The J!NX Blog features product posts, of course, but they take a fun spin on the idea. There’s a level of irreverence that is greatly appreciated by the brand’s target market.
Anytime a brand can inject a little bit of humor into their public persona, it stands to attract regular readers.
